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Dallas Zoo Introduces Zoo2Wild Cell Phone Giving Program for Conservation
Feb 14, 2011

Dallas Zoo Introduces Zoo2Wild Cell Phone Giving Program for Conservation

Playing an important role in conservation programs at the Dallas Zoo and at the Children’s Aquarium at Fair Park is now as simple as sending a text message. The Zoo and Children’s Aquarium are introducing a cell phone giving program to make it easier for guests and animal enthusiasts to play a critical role in protecting wildlife through funding. Cell phone users can make an immediate $10 donation by texting ZOO2WILD to 20222. Donors can give multiple times per month. Donations are tax deductible and billed through their monthly cell phone bill. Messaging and data rates may apply.

“Many of our guests and members are passionate about wildlife issues,” said Gregg Hudson, executive director of the Dallas Zoo and the Children’s Aquarium at Fair Park. “This is an easy way for them to participate in many of the conservation programs that the Dallas Zoo and Children’s Aquarium support. We direct 100 percent of all Zoo2Wild gifts directly to conservation research programs at the Zoo and Children’s Aquarium or in the field.”

Zoo2Wild contributions to the Dallas Zoo and the Children’s Aquarium will support projects such as the following:

Gorillas:
The Dian Fossey Gorilla Fund International is dedicated to the protection and conservation of wild gorillas through research and education. This organization helps keep anti-poaching teams in the field, cares for rescued gorillas, protects the animals from diseases, and more.

Elephants:
Tarangire Elephant Project, founded by Charles Foley, Ph.D., is dedicated to the conservation of wild elephants through grassroots research and education efforts. A significant portion of his work has focused on family groups and migration routes.

Elephants for Africa, founded by Kate Evans, Ph.D., studies adolescent male elephants and their transition from herd to bull life with an emphasis on research into the viability of releasing elephants into the wild from a captive environment.

Cheetahs:
The Cheetah Conservation Fund, founded by Dr. Laurie Marker, is dedicated to the long-term survival of cheetahs in their native habitats. The organization studies cheetah biology and ecology and provides education programs to schools and farmers as part of its efforts to save this endangered species.

Gulf of Mexico:
Association of Zoos & Aquariums (AZA) members are mobilizing to help save wildlife impacted by the Gulf of Mexico oil spill. Zoos and aquariums have been identified by key Federal agencies, including the National Oceanic and Atmospheric Administration and the United States Fish and Wildlife Service, as important partners in animal rescue and rehabilitation for the Gulf’s wildlife.

Horned Lizards:
The Dallas Zoo and Texas Parks and Wildlife have formed a partnership to study the dwindling Texas horned lizard population and develop strategies to preserve this interesting reptile.

Ocelots:
There are now fewer than 100 of these small cats in Texas, due in part to human encroachment and habitat destruction. The Dallas Zoo, Texas Parks and Wildlife, and the U.S. Fish and Wildlife Service are partners in research to translocate ocelots from Mexico into Texas, thereby increasing the diversity and strength of the population.

Flamingos:
The Dallas Zoo works with Niños y Crías each year to track and band Caribbean flamingos at the Yucatan peninsula of Mexico. In addition, the Zoo researches relationship pairs in its own population in order to enhance breeding opportunities.

About Give by Cell:
Give by Cell is one of a select group of approved providers of mobile giving technology, licensed by the Mobile Giving Foundation (MGF) to provide text message donation services. The company provides qualifying nonprofits with services to capture text message donations and reach a new generation of first-time donors. Give by Cell is a division of Guide by Cell Inc., the world’s largest provider of mobile technologies to nonprofits and cultural institutions. Services include cell phone audio tours, text message services, iPhone and Smartphone applications, mobile web, and mobile training.


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